www (What Went Well):
- You have so much great footage. The whole trailer has the potential to be absolutely brilliant.
- Looking through the footage you have not yet incorporate into the trailer, you have more than enough shots of the public to hint effectively at the narrative (contrasting the normal life of the circus with the ominous clown).
- We loved your long, leggy shadow shots!
ebi (Even Better If):
- Think very carefully about how you are going to cut the clips together to build pace and tension. Remember, when you are editing a trailer you only need 1 or 2 seconds of footage to show the audience what is going on. You shouldn’t tell the story or follow a chronology, but think about how you can use length of shots and contrast of light/dark, normal/sinister, etc to raise questions and build tension.
- Re-watch some of the indie and horror trailers you analysed to remind yourselves of how many – and how short – the shots are.
- You need to include: BBFC screen, title (at end, rather than beginning?). Actors names? You can get away with being very minimalist in how much you give the audience, but experiment with including conventional title shots, and then try stripping them back.
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